The Story Behind the Strategy

For over 15 years, I’ve told stories through the lens—capturing dishes, chefs, and dining moments that move people. My photography taught me one thing: great visuals turn passion into profit.

But I wanted to go deeper. I joined the quality department of a leading European food manufacturer in Italy. There, I learned how product consistency, precision, and authenticity drive loyalty.

Today, I merge these two worlds. As a Restaurant Growth Consultant, I help restaurants amplify their excellence through storytelling, digital transformation, and growth automation.